This week marked the first week of my internship at Shani Wood Event Management. We are working on the Wesfarmers Centenary Gala, a black-tie event held at Government House in November, that celebrates 100 years of stories and service to Australia. My role this week was to cross-check and collate the 300 first round invitations. Who knew how much went into sending out invitations? You need to be very organised and have highly analytical eyes looking for spelling errors and typos.
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Signed, Sealed, Delivered! Round One Centenary Books and Invitations |
Public Relations, as a profession based upon maintaining relationships and communication networks, events can act as an important tool to achieve our goals. Not only do they generate media coverage they also are a way to build relationships in a more relaxed setting than a board room.
The gala dinner is an opportunity to thank the government, past and present executives, VIP's and media. In April, Wesfarmers put on a public event in Northam and have also had a sundowner event for their employees, to thank and give back to their stakeholders for their continued support.
I'm looking forward to getting into my internship and learning about the logistics of event planning, risk management, networking and event debriefs.
Check out the Wesfarmers website if your interested, they have a whole page dedicated to their history set out in a really fun way!
http://www.wesfarmers.com.au/centenary-site/centenary-timeline.html
Thanks for reading!
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