Showing posts with label boutique. Show all posts
Showing posts with label boutique. Show all posts

Thursday, January 30, 2014

Great leader's advice

Hello fellow friends, 

This week I realized it has already been my third month with the agency, and I could not believe that time flies that quickly. I was overwhelmed with thoughts and the lessons I've learnt throughout my time here. I believe having supportive superiors in my agency helped me a lot during my course of internship with them.

My boss taught us a very important lesson during the weekly meeting that we had. She never fail to remind us that communications between us and a client should always be clear, to avoid any misunderstandings. On top of that, communications between a team is just as important. In a small agency like mine, it gets pretty hectic with the different accounts that we work with and the expectations of each client differs. 

It is important that the work is delegated equally and in my case, for example, if I feel too overwhelmed with the workload, then it is my responsibility to voice out and give myself the time I need. It is also my seniors' responsibility to lighten my workload wherever they can because after all, we are a team. 

The past few weeks have been busy with preparation for event launches. It was part of our responsibility to follow up with the coverage, photos, blog posts that was garnered from the event. These are a few of the many things that they don't teach us in textbooks and I feel thankful to learn from the few people that showed me the ropes of doing it well (:

As we near the dates to my last day at the agency, I looked back and thought carefully about my career prior to graduation. This experience have definitely opened up my eyes to the real PR industry. I love the people, the events, the adrenaline rush that I get from being in PR. It's also especially helpful when you are able to click with your colleagues. It makes work a little less like work and more like play. 

I hope in the future I am able to be as good as my superiors, handling so many things at once and doing it well when they're on the job. I'm glad that at the end of these few months, I don't go back empty-handed. I have a suitcase full of lessons learnt to bring back home. 

Thank you CROWD, for welcoming me with such open arms and for all the friendship made while I was on internship. This will not be the last time that you will hear from me. (:

Cheers,
Faizah

Monday, September 17, 2012

"Its not over till the fat lady sings"



Hi Everyone!
I have just completed my placement at 32 Degrees South Group and I cant help but feel sad. It has been such an amazing experience especially being part of such a new company. When I finished, my supervisor took the team out for celebratory/goodbye drinks and she asked us what we have learnt from this experience. My immediate answer was ‘confidence’. I said that in University your tutors see potential and they mark you accordingly however you never truly know whether you were just having a good day or whether the caliber of work would be accepted in the real world. Working with people who truly rely on you to do a good job because it involves money and business reputation, and then getting good feed back on your work, just gives you more and more confidence to be able to enter the workforce. No one could every replace that.  I also said it was so incredible to see my work go up online- knowing that it was good enough to be up for everyone to see it and represent the companies work. I was extremely lucky to have a supervisor who gave constructive criticism and compliments that I started to feel were deserved.  My supervisor also asked me whether I felt disadvantaged for working in a small boutique firm rather then a big one. I answered that I could see that each has its positives and negatives attributes. For example, being part of a boutique firm means that you are given many jobs to do and get one on one contact with your supervisor who can mentor you through your internship. However, it also means that you cannot hide behind someone else when you make a mistake, you stand out, every task given to you is something that will be used in one way or another and be a representation of the companies work. When you work for a big firm you can hide behind other people, if you make a mistake it can be easily covered, your work is not always the be all and end all of company and you get the opportunity to work with some big names. However some negatives may be that you do not get as many chances to produce work, your supervisor has little time to communicate with you and you could potentially be given unexciting and repetitive tasks. I have not worked in a big firm so I do not take my word that these negative characteristics are true- they are only assumptions. I would however be very open to working in a big firm because I have realised that you do not have to be a part of every daily task that goes on in the office, merely observing can be very educational. You also have a lot of opportunity to make an impression, stand out and potentially score yourself a paid position.
Over all this was an incredible experience- a lot of work on top of other university studies but every day was worth it. I feel proud to have obtained and completed this internship myself. It is a huge achievement. I think Curtin is incredible to provide us with this opportunity. The workforce doesn’t look so scary after all.

I have learnt that even though your internship has finished, the lessons you have learnt in this unit will stay with you throughout your working career- it is never over, it’s only just begun- and I’m excited!!
            
Thank you everyone for reading and I hope you all enjoyed your placement as much as I did!!

Martine
Xxxx