Almost a month into my internship and I had been experiencing things I never thought I would when I decided to join ChangeU Group. First let me start by giving a brief introduction to the organisation.
ChangeU Group is a corporate training and
development consultancy that specializes in transforming corporations through
mindset change, breakthroughs, innovation and greatness. The organisation was
established in the year 1990 in Hong Kong (headquarters) by CEO-Founder, Robert
Chaen. The company is recognised by most of the
corporations based in Hong Kong and since it only branched out to the Malaysian
market in 2013, they are still in the midst of breaking through to a large
number of companies in Malaysia. In Malaysia, ChangeU Group is considered a small business and run almost entirely by
the CEo-Founder, Robert Chaen and just recently, American TV producer, Craig
Santy. Since the establishment of the firm, ChangeU Group has successfully transformed
organisations from the Fortune Global 500 corporations, government sectors
along with top companies such as Coca-Cola (China), Nestlé, Gap, Petronas,
Public Bank, DRB-HICOM, Jardines, Swire, hundreds of ICT/MSC companies
throughout South-East Asia’s Silicon Valley and many more.
When I went in on my first day, I was rather shocked when my CEO (as off now refered to as boss) told me that I wont be doing the things I expected to do before I joined the company. I was told that I was expected to do all kinds of tasks that involved the different departments in an organisation and that involved being an editor, HR, PR Representative, personal assistant, client liaison and a few other. It somewhat demotivated me but then I figured if I had to this I would want to gain as much as I possibly can in a PR point of view. Its really a matter of approaching the situation in a whole different and that is what I learned throughout my years of taking PR units.
Sincerely,
Kane
