Event Management

The Company that I am working for came up with an idea to host/organise an event.Since Event Management is one of the strategic plan in public relation which need to be planned, monitored.In order to come up with a good event plan me together with other practitioners come up with a newsletter,organising meetings with the internal public's to discuss with how we going to come about with event management.
We them sent newsletters to other mediums in Botswana who want to take part in the event as well as our sponsors.
The event which was a football match for all media in Botswana was to be held at Duma fm on the 31-01-2010 with a name Afcon SIx Aside Media Tournamnet

The objective of the event was to bring the spirit of together and good communication within media groups in Botswana.

The number of participants, attendees, newsletter distributed measured whether the event was a success or not.

What I have observed in Botswana is a lot of campaigns like and events are being done mostly but the fact is not all public's have an idea that its public relations.

So what public relations practitioners should do is come together and make the people know what exactly is p.r.

All the best.

Esther Amogelang
l.u.c.t