Throughout
my learning at university, I have often been advised that many public relations
professionals have often not undergone university degrees, and have instead
simply undertaken on-the-job training. Within my placement I have witnessed
this first hand as all of my colleagues have been thrown into careers of
promotions and events management, and have no university education in the area.
Now that I
have been working for a few weeks, it is obvious to see how this is possible.
My co-workers have all had to learn the importance of documents such as media
releases, media kits, and event run sheets. When you are placed in a situation,
where you learn through practice rather than theory, it becomes a necessity to learn
quickly through practice. This is an area in which I feel I have been able to
assist in my placement. Both Metric Promotions and Pilerats are relatively
young businesses and I have been able to suggest the most appropriate and professional
use of these documents for different aspects of the business.
In addition
to this, I now fully understand the importance of writing at a professional
level. On my first day, I was asked to write a blog post for the Pilerats blog.
This was something I found somewhat challenging, even though I believe that I
am a competent writer, I was now required to write in a less formal, more
relaxed manner. I found this a contrast to the usual professional, formal
manner in which I have experience in writing for university. I hope to be able
to inject more personality into my blog posts I write in the future, and I
think this will be a great chance to get more practice in writing.
Here is a
link to my blog post if anyone would like to have a read!
http://pilerats.com/fashion/as-bad-as-i-guana-be
I have some exciting opportunities lately, which i will share with everyone in the next few posts.
