Showing posts with label Rottnest Channel Swim. Show all posts
Showing posts with label Rottnest Channel Swim. Show all posts

Thursday, October 11, 2012

One exciting and different task!


During my time as the Event Assistant for the Rottnest Channel Swim Association I was placed with the task of finding the official design for the official 2013 HBF Rottnest Channel Swim T-Shirt!

It is safe to say that I never thought one of my jobs would be choosing T-shirt designs!

After working with the wonderful Sasha Jonas from Blue Dog Communications and overlooking her wonderfully written press release I was left with the task of promoting the competition to the public of Perth through the Rottnest Channel Swim Association’s website, Facebook and Twitter pages – the power of social media!

After posting about the T-shirt design competition on just three simple platforms I and the Executive officer were in undated with entries from a wide variety of individuals! Everyone from graphic artists, primary school student, high school student, mothers, fathers and grandparents – it was clear to see just how iconic the Rottnest Channel Swim is to a wide variety of individual.

After countless Facebook posts, twitter ‘tweets’ and even a few E-newsletters we were able to decide on a final three before making the decision on the final design!

The final design depicts the field of swimmers leaving from Cottesloe Beach and swimming towards Rottnest Island – the perfect representation of the world’s largest open water swim!

This task showed me just how varied roles can be within a PR, marketing or events role and also the power of social media; you just never know what task is around the corner!
Regards,
Jayne.

Monday, October 8, 2012

One Amazing Opportunity!

Hi Everyone,
My name is Jayne and this is my first PR393 blog. 
At the end of last semester I applied for the position of ‘Events Assistant’ at the Rottnest Channel Swim Association. The position was advertised as a part time position, helping to facilitate and organise the 2013 HBF Rottnest Channel Swim.  As I have always been passionate about the events industry I thought this would be amazing opportunity. After a telephone interview and two in person interviews I was offered the position. I was so excited; this is exactly what I was after!
I was aware of the fact this semester I would need to complete my PR 393 placement, I was slightly unsure as to how this would go as I was more in an event role rather than a PR position. However, once I was granted through university permission to complete my placement through my position at the Rottnest Channel Swim Association (RCSA), I quickly realised there were so many more aspects to PR and Events than I had first initially thought.
My time so far at the RCSA has been such a learning curve. I have been lucky enough to be involved in a variety of roles I would have only ever dreamed I would have had the chance to do if I was in a placement in any other organisation. The RCSA is a small not for profit organisation made up of only two staff members, the Executive Officer – Stacey and myself as the Event Assistant. This small office environment provides me with the opportunity to wear so many different ‘hats’ and learn so many different aspects of both Public Relations, Events and Marketing.
 The RCSA not only works all year to prepare for the HBF Rottnest Channel Swim which is held in February each year, but it is also an association made up of a board and a membership base. Individuals are granted membership of five years when they successfully complete a solo crossing from Cottesloe Beach to Rottnest Island.
I have always been told at University about how challenging working in a not for profit organisation is, and I never really understood or had firsthand knowledge until now. We rely so heavily on sponsorship as well as the community and swimmers support.  During the planning stages of our event and various functions that are held in the lead up to the swim such as our AGM and Swimmers Seminar, it was imperative that we sourced out the most beneficial quotes. This means sourcing a variety of suppliers for all our requirements - working to budget is extremely important!
I am so grateful for the networking opportunities that my position has opened up for me, I am liaising with Marketing Managers and Public Relations staff at some of the large corporations around Perth and the ability to network is something that I aim to continue to develop and improve on as my position evolves.  The use of networking site LinkedIn has become something I rely on heavily, as it provides the opportunity to connect with individuals in similar positions around Perth. You never know when you may run into these individuals down the path in your career…
I look forward to posting about my experiences so far and the events and functions I have had the opportunity to coordinate, as well as aspects of my position I find most exciting! And most importantly what I learn and the experiences I have in assisting to organise the largest open water swim in the world!
Regards, Jayne.