Till death do us part...

Hi Everyone!

Even thou I am now typing in my final blog entry for this module, I am still doing my internship with the company till the end of June. Reading the various blog entries of my classmates and students from other Curtin campuses, it is such a wonderful read! Everyone is doing well and have achieved and learned new things from your places of internship.

This internship programme has broaden my understanding of public relations and also experiences working for a niche business. Despite the fact that I received some skepticism from peers with regards to my choice of company, a bridal company, I am very glad that this path was chosen.

Being in a creative environment "forces" me to think creatively with my work and the need to "please" and "impress" my boss, who is after-all the creative director of the company! The past weeks has been not just challenging but amazingly fun for me. I managed to do two things in one. One, my love and passion for the arts and implementing the things I've learnt in school.

Public relations is not just a tool, it is also a form of ART! Similar to public relations, art is often seen as a subjective matter in the eyes of the public.

In a nutshell, I strongly urge future students of Public Relations Internship 393 to pursue internship with a business/organization that they are passionate in. The saying "time flies when you're having fun", I definitely can relate. Internship does not seem like a drag or chore when you're doing things you love.

All the best for the upcoming exams
and future endeavours (graduation is just around the corner!)

Lots of Love (LOL)
Hafeez.J

All over red rover!

Hi Everyone

This is my final blog entry! For the last three entries I had focused on a particular project that I was able to get involved with during my time at PPR, but for my final entry I thought I would list a couple of smaller projects I was able to work on from a variety of different clients!

Some tasks;

-         -  Update radio data base: just ringing up all the different radio stations in WA (there is actually so many!) and confirming different producers, announcers, news reporters etc. So that records are up to date if any of these stations needed to be contacted. Every intern is given a medium 

-         -  Moving offices! An exciting time for PPR was the change of their offices. Now in West Perth, PPR has a lovely new furnished open space office that is sure to impress! So much needed to be done including packaging, unpacking, destroying of information and general cleaning

-         - Creating stakeholder data bases for a variety of clients including; the cancer council (for purple bra day), St. Barts, MdHappy Day and Stockland homes! 

-        -  Media clipping reports for Purple Bra Day, which was just a report I put together which was a summary of the media coverage Purple Bra day saw and a brief description 

-        -  McHappy Day ambassadors; where I needed to find out which personalities would be in Perth for McHappy Day to be possible ambassadors for this amazing charity

-        -  Blog Monitoring, where I needed to keep track of any mentions of Purple Bra Day from a list of around 50 bloggers who PPR had reached out to about doing possible entries for this great cause.

What have I learnt? So much, my blog entries are only a small fraction of what I was able to experience. Working in a consultancy environment gave me to opportunity to work on so many different briefs for different clients which was so good as I got to do little bits and pieces.

Overall my time at PPR taught me so much and I have had the most amazing experience working for such an amazing professional company that really is top notch when it comes to public relations!

I hope that everyone else who is doing PR Internship also had such rich experience and loved it as much as I did!!

Thanks for reading!

Emily