Hi,
Excitement is brewing and I will say I am rather nervous. My supervisor left on holiday on June 1st, this meant that she had to hand over tasks to all of us in the office as she will be away for 5 weeks. Today the CEO Fiona Kalaf, took us out for lunch so we could have a proper de-briefing session, coffee and macaroons!
Melissa handed over to me the following:
. Social Media
. HBF Run Prizes
. HBF Run database log
. Media Monitors
. Stress Down Day
. Suicide Prevention Month
. BDSC - Wine Wall
- EDM
- Fashion Shoot
- Social Media (Twitter Account)
It seems like a lot but I am very excited to take over and be able to show Lifeline WA what I can do. Of course I still have a supervisor, Natalie Bird, Fundraising coordinator, I report to her and she tracks my progress. I am excited to be able to take on these tasks and really use what I have learnt, I will admit I though it weird at first for a company to hand over so many different jobs to a volunteer. I have realised that it must mean they think I have the skills necessary to be able uphold and do these jobs well. The one task I am looking forward to the most is Stress Down Day.
Stress Down Day is a National Lifeline initiative that all Lifeline networks get on board. Lifeline WA are taking this initiative and putting a spin on it. What they have asked me to do is put together a booklet of information using both Lifeline's information and my own research that ask for a call to action from corporate clients to fundraise for us. Within the booklet I must talk about where the donations go, how to donate, what stress does to the body, fun activities that work places can get involved in etc... I then have the privilege of sending these to our corporate clients. Along with that I also must come up with an idea that the Lifeline WA offices can get involved in as well.
I look forward to posting about how I'm going on all these new tasks, till next time...
Regards,
Karla Cavalli
Showing posts with label donations. Show all posts
Showing posts with label donations. Show all posts
Tuesday, June 5, 2012
Thursday, March 29, 2012
it's just not the same without Gravy... Part 3
Introducing to you… Gravy client number 3: The McComb Foundation.
The McComb Foundation is a burns research foundation founded by Professor Fiona Wood and operates as a not-for-profit. Gravy's main involvement in the foundation is organizing and managing every aspect of their annual charity ball – The Burns Challenge Ball. Other undertakings by Gravy include basic communication throughout the year via e-Newsletters, social media and website updates. However, most communication happens around ball time with relevant information regarding the event.
The Burns Challenge Ball 2012 will be held on Saturday, October 13. I have been with Gravy for about 9 months now, so have seen the last ball through and can’t wait to get this one on its way also. This year’s ball is particularly special because it marks the 10 year anniversary of the Bali bombings; where Fiona Wood travelled to and assisted in the emergency medical response for burns victims.
This week, Ivana set out a few tasks for me regarding our McComb contract. Firstly, there were ball related jobs to get done. This included updating the mail-outs (both by email and post) of the following documents:
As these documents had already been created for last year’s ball, they only needed a simple update of information.
Secondly, I was asked to find a multimedia expert or film maker to create a promotional video for our 2012 ball, using the footage filemd from last year’s ball. This film is intended to be used for promotional purposes via the McComb website and social media channels. As The McComb Foundation is a not-for-profit, the budget for this video is extremely small. Although Fiona hadn’t given us a particular budget to work with, I was set out to gather various quotes at the best price they could do for the foundation and thus work out the best solution from there. I contacted about 5 multimedia organisations, explaining to them The McComb Foundation and whether they could offer a discount and consequently be credited a McComb sponsor. I also took the initiative to contact various university multimedia departments and see if this is a project that could be offered to students as a work experience venture – surely it isn’t just us PR students that seek work experience! And apparently, it isn’t! Responses thus far are positive and will be discussed in a meeting with Fiona the possible path to go down.
My next task wasn’t ball related, but demonstrates how Gravy helps McComb in additional promotional ways to gain awareness and, most importantly, increased funding. McComb has recently had the opportunity to be affiliated with the wonderful initiative “Plates for Mates.” “Plates for Mates” is an initiative set up in support of the McComb Foundation and Matt Golinski, an Australian celebrity chef who, on Boxing Day, was in a horrific house fire which left him severely burned and his wife and three daughters dead. The foundation was set up by friends of Matt’s who aspired to support their mate through his recovery, whilst helping other burns victims – leading them to decide to partner with McComb. “Plates for Mates” has already received a huge media response (especially because one of the founders is MasterChef judge, Manu Feildel) which, in turn, also creates awareness for McComb. It seems as though most of my job has been done for me, right?! However, we wanted to push this as much as we could on our part also. This lead to my tasks of:
And that is a very humble introduction of The McComb Foundation! However, there
will be many more posts from me regarding McComb, especially as it creeps up to
ball time in October!
Until next time…
--Sarah
The McComb Foundation is a burns research foundation founded by Professor Fiona Wood and operates as a not-for-profit. Gravy's main involvement in the foundation is organizing and managing every aspect of their annual charity ball – The Burns Challenge Ball. Other undertakings by Gravy include basic communication throughout the year via e-Newsletters, social media and website updates. However, most communication happens around ball time with relevant information regarding the event.
The Burns Challenge Ball 2012 will be held on Saturday, October 13. I have been with Gravy for about 9 months now, so have seen the last ball through and can’t wait to get this one on its way also. This year’s ball is particularly special because it marks the 10 year anniversary of the Bali bombings; where Fiona Wood travelled to and assisted in the emergency medical response for burns victims.
This week, Ivana set out a few tasks for me regarding our McComb contract. Firstly, there were ball related jobs to get done. This included updating the mail-outs (both by email and post) of the following documents:
·
Request for prize donations – this will be sent
to both previous prize donors and potential sponsors and;
·
Request for volunteers – this will be sent to
our volunteer database as well as selected university Marketing Schools calling
for work experience students (including our very own PRSC, you may have
remembered the email regarding the ball last year!)
As these documents had already been created for last year’s ball, they only needed a simple update of information.
Secondly, I was asked to find a multimedia expert or film maker to create a promotional video for our 2012 ball, using the footage filemd from last year’s ball. This film is intended to be used for promotional purposes via the McComb website and social media channels. As The McComb Foundation is a not-for-profit, the budget for this video is extremely small. Although Fiona hadn’t given us a particular budget to work with, I was set out to gather various quotes at the best price they could do for the foundation and thus work out the best solution from there. I contacted about 5 multimedia organisations, explaining to them The McComb Foundation and whether they could offer a discount and consequently be credited a McComb sponsor. I also took the initiative to contact various university multimedia departments and see if this is a project that could be offered to students as a work experience venture – surely it isn’t just us PR students that seek work experience! And apparently, it isn’t! Responses thus far are positive and will be discussed in a meeting with Fiona the possible path to go down.
My next task wasn’t ball related, but demonstrates how Gravy helps McComb in additional promotional ways to gain awareness and, most importantly, increased funding. McComb has recently had the opportunity to be affiliated with the wonderful initiative “Plates for Mates.” “Plates for Mates” is an initiative set up in support of the McComb Foundation and Matt Golinski, an Australian celebrity chef who, on Boxing Day, was in a horrific house fire which left him severely burned and his wife and three daughters dead. The foundation was set up by friends of Matt’s who aspired to support their mate through his recovery, whilst helping other burns victims – leading them to decide to partner with McComb. “Plates for Mates” has already received a huge media response (especially because one of the founders is MasterChef judge, Manu Feildel) which, in turn, also creates awareness for McComb. It seems as though most of my job has been done for me, right?! However, we wanted to push this as much as we could on our part also. This lead to my tasks of:
·
Creating a short newspaper style article which
will appear on the McComb website;
·
Creating an email-out which was sent to our
somewhat 600 person database (including sponsors, donors, supporters and
previous ball attendees) and;
·
Telling the Facebook and Twitter world of the
initiative via the McComb accounts.
Take a look below at the article I created for the website (alternatively,
check it out on the website: www.mcomb.org.au)
Until next time…
--Sarah
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