Welcome to PR Internship - YOUR opportunity to put everything you have learned over the past years at university into practice and to get a thorough insight into what public relations is like "in the real world". This Blog allows you to reflect on your experiences, share insights with other students across campuses and to possibly give advice and support to fellow students. Please also see http://printernship-reflections.blogspot.com.au/ for more reflections
Tuesday, July 30, 2013
Animal Aid Abroad High Tea coming soon! :)
Tuesday, May 7, 2013
Note to Self: Keep Breathing! It's only your first day!
Hello everyone! Let me introduce myself before I go telling you my little story about my first day at my internship. My name is Cassandra Lu, but you can all call me Cassie. I’m currently in my final semester (at the start I couldn't wait for this day to come, but now I'm slightly sad to see my university life come to an end) at Curtin University. I'm currently undertaking a double major in Public Relations/ Tourism and Event Management.
Before I go further on, I should mention my brief history with Linc Integrated. This wasn't the first time I worked with Linc and my supervisors Rebecca and Lisa. I had first met these two lovely ladies as a student volunteer for their work on Bankwest Launch event at Raine Square in October.
Lesson 1: get over the nerves!
Tuesday, October 9, 2012
The End of Something Special
As a unit, PR301 gives such a great opportunity to learn in a real-life setting, and to grow confidence in your skills as a practitioner. Throughout my time at Metric & Pilerats, I feel that I have had a true life lesson, not only in public relations but in general life and business skills. I have been taught a wide range of skills relating to running an organisation in events and promotion, and even within journalism working up to the launch of a magazine.
Throughout the experience there have definitely been a number of hurdles to overcome, but these have been translated into valuable learning experiences. From the general time management of being a full-time student undertaking work experience and working at my part- time job, to being asked to write in a completely different way to that taught to me at university. It is clear to me now that there is no 'set rules' for public relations. Every student I have spoken to, or who has commented on my blog has noted that the difference between what we are taught, and real life practice is extraordinary. Every organisation is involved in different aspects of public relations, and has different procedures.
One of the disappointments of my placement was the set-back of the launch of Pilerats magazine. External factors out of the organisations control, have resulted in a slight delay of the launch of the magazine which is a shame. I feel as though I could have been involved in a really great project had I been able to assist in the launch. That being said, I have made some fantastic friends (and contacts) within Pilerats, who have offered to keep me involved if I am interested which is an amazing opportunity. Even though I am not planning to go straight into work when I finish university this gives me a chance to polish up my skills on the side if I wish, and is still great experience for my resume.
I look forward to what the future has to offer me in terms of a career in public relations, and I believe that this work experience has given me this chance to solidify my skills as an up-coming practitioner. Finally, I want to thank everyone involved with Metric Promotions and Pilerats Magazine, who welcomed me and taught me. I hope I get the chance to help them out and wish them all the very best in the future.
Anna Randrup
14756245
Sunday, September 16, 2012
Event management....not just glitz and glam!!
welcome to my first blog everyone!!
I have started my internship at The Breakwater, located at Hillary's boat harbour. It is a dynamic venue that has two bars, a fine dining restaurant and also a well renowned private function room. over my time here i will be working mainly with the events co-ordinater to help organise and plan mostly wedding and corporate dinners.
I have been working closely with the events manager Christie Reid and am learning quickly, the pace is fast and being organised is essential. Juggling and planning many events at one time means that you have to have a clear method of keeping on top of things and making sure tasks get done accordingly.
On my first morning i had my internship, Christie already had 10-15 un-answered emails that had to be addressed before moving on to other tasks. The first thing i have noticed is Christie professional approach to answering every emails. even if she cant help the client she thanks them and keeps the professional relationship positive for any future events.
So far i feel like i am learning many practical skills and especially the importance of being professional, i am looking forward to learning more and hopefully attending and running an event in future weeks.
Wednesday, August 24, 2011
Fashion Icon High Tea
Hi again PR students!
I have been at my placement for almost three months now, I get along with the other women well and have lots of fun when I’m working there, so it was very exciting to hear that the company wants me to work for them when my placement finishes!
At the moment we are still working on the Fashion Icon High Tea that Networking WA and Perth Fashion Festival are partnering together for, which is happening this September, I have been given the job to find companies that are interested in placing products in the gift bags that will be given to all attendees of the event and also finding prizes for the raffles and door prizes, in which all proceeds go the the Starlight Children's Foundation. So far I have contacted a number of companies that were more than happy to offer some sort of product, voucher or gift.
For our gift bags we have products from companies such as Nudie drinks, Muzz Buzz, Lorna Jane, Elmstock tea, Simply Fabulous to name a few and more to be confirmed soon! And for raffle prizes we have vouchers for Seashells Resort and Marie Claire Shoes and a huge gift basket from Jurlique.
We have also been working on sponsor opportunities for the High Tea, which gives only five organisations some great sponsorship benefits, in regards to promotional activities on the day and prior the event.
Networking WA is very happy how the event is going so far, though still so much to do it’s lucky we still have a month till the event so we have plenty of time to get organised. I am really looking forward to the event, as fashion Icons such as Liz Davenport, Maurice Meade, Liz Carberry will be attending the event, and Lisa Fernandez will be hosting the afternoon.
The event is being held at Pan Pacific on Friday the 23rd September from 3.30-5.30 its sure to be lots of fun, with entertainment from Sara MacLiver, take a look at www.networkingwa.com.au and if any one is interested in coming to the event get a group of friends together and get your tickets before they go!
Take care
Tess Edwards
14262807
Sunday, May 24, 2009
The Secret Life of an Intern: Final Episode
I was holding a fundraising event at a local pub, themed “I wish I was a...”, which involved patrons dressing up in attire depicting, as a child, what they had wished to be when they grew up. The night involved a raffle and prize for the best dressed and successfully managed to raise the charity over $1400.
From a PR point of view however, much more could have been done to raise awareness of the day. A primary competitor has since had their awareness day where they received major media coverage and I will be recommending in my final report for the state office to focus on main media coverage through media releases and feature stories to increase involvement and reach the objectives of the day.
From the event, I did learn to take LOTS of photos! If the media can’t afford to send a representative, you can do a write-up and send photos yourself. If you have an established relationship with representatives, it will help alot!
Many charities hold an annual awareness day, it seems that not a week goes past without one! What endeavours would you suggest a charity like Make-A-Wish do to achieve cut through? What media would you approach and how would you create a newsworthy angle?
Thanks for participating over the semester and much luck to everyone in their final reports!!!
xx
Saturday, February 7, 2009
My Internship Had Finished :(
I'm Puspita from LUCT.. this is my 4th blog.. well, i completed my 2 months internship on friday (30th of January '09). Before that, they asked me to do the speech for AsiaPR on the last day i'm doing my internship. So, on friday i did it in front of all of AsiaPR members. I'm really2 thankful for the wonderful chance that they gave to me. I learnt alot of stuffs about Public Relations and i had so much fun.
They also prepared some meals for lunch after i did the speech then we had lunch together for my farewell. I was so touched because i dont feel like i am just a trainee there but i feel like i'm part of them. They really2 treat their trainees nicely. And then after that i sit with the director in person and he told me to visit AsiaPR anytime i want and if anything just contact them. I feel so glad because i wasnt only learning about the work but also i learnt about the value of team mate and friendship.
Have a good day everyone and Cheers,
Puspita Wardani
Wednesday, January 28, 2009
The Last Week of Internship
I'm Puspita from LUCT campus. I hope you all are doing fine with your work.. =) A'ways, this is my last week doing my internship. Even its tiring but alot of good things that I have been through since first time I came here which is making me so sad to leave.
All of my colleagues have been so nice to me and also i got use to with my works. I dont even feel as tiring as the 1st few weeks that i am here even lately the works are alot more..can u imagine? so thatz why i feel so sad that i have to leave it all...
Last Friday (23rd of Jan '09), i attended a Press Conference of World Halal Forum 2009 in Mandarin Oriental, Kuala Lumpur. It is organized by one of this company's clients called KasehDia. It is to achieve the global halal integrity. The event itself will be held on May 2009.
Two days before the Press Conference i did the Media Invitation, then after my mentor agree with it, i sent it (by fax) to about 74 medias in Malaysia including newspapers,magazines,electronics(TV & radio) and wire services. And some of the medias have changed their fax number, so i have to search for it on the internet or call the company itself to update. I know its an easy job but its really2 alot which made me so tired and came back home so late after that.
In the following day, i did the press calls to confirm the attendance. But this time, 3 other trainees helped me to did it. After we'd done, we prepared the Press Kit for the following day. On friday, The Press Conference day, i reached Mandarin Oriental on time at 9am. I and another trainee prepared the Press Kit and the gift from the sponsors on the front table. Then i took care of the Media Registrations Book. I had to make sure that all the media already registered. Then when the Press Conference started, i came inside and listen to it as well. Then it ended up with Q & A session which i had to listen carefully and typed it all. Its all finished at 2pm and i and my colleagues went back to the office. I typed all the Q & A that i wrote before and sent it to my mentor.
On that day as well, i did the News Release translation from English to Malaysia. It took abit long because i needed to check every single word in the dictionary to avoid the "So Indonesia News Release" hehehe.. (for those who read my 2nd blog must be know what i mean ;D ) well, i guess that was the last event that i attended before i leave coz this week we have no events etc. I am gonna miss all of this...
For all of u who are doin the last week as well or the last few weeks, all the best for all of you..show your best before u leave the company and give them a good impression. For all of u who had finished the internship, congratulation for doing such a great work for this past two months ;)
Cheers,
Puspita Wardani
Saturday, January 24, 2009
First Post since I joined FHKL
My name is Anna from LUCT Cyberjaya, I began my internship at Fleishman- Hillard since 1st of December 2008. However I have not been able to write an entry till today for many reasons, the first is that we officially finish work at 6 but no one has ever left at 6 since I joined, and 7 has been the earliest that I have ever left, the average time that I usually leave the office is at 8. It takes me over an hour to get home and I assure you, when I get home the computer screen is the last thing that I want to look at. So you can imagine how the rest goes, go to sleep before 12 and get 6 hours of sleep wake up at 6 something and get ready and be at work by 8:30am. From the first day I started work I knew writing these entries would be a challenge as I spend most of my time working at the office or resting on weekends to make up for the week. So I decided to write everything that I do in a notebook I take with me everywhere. I would actually like to continue this habit when I start work as it helps you with getting organized and knowing what you have done in a day and what you need to do the next day.
Even though it sounded like I complain about the work hours, I’m actually very proud to be working in the best PR agency in
http://www.theedgedaily.com/cms/content.jsp?id=com.tms.cms.article.Article_86191491-cb73c03a-53897400-8a49a429
Ciao :)
Monday, January 19, 2009
My 2nd Last Week :(
Sunday, December 7, 2008
First Week At Weber
for my first few days at Weber, it was quite interesting and yeah it is well known that PR is a women's world so yeah got this illustration on stepping in the office last monday.
anyway, from day 1 i got to experience the real PR world where i was asked to dratf a business proposal for a pitch for our health client, and i was asked to draft few media invitation letters and thank you note and i got to cover a big Press conference and Media Launch product for one of our consumer client.
my highlight would be, it was quite interesting how i could relate all the work i was given to what ive learnt from the previous PR modules when doing Business Proposals which dealt with Strategic PR as well as Campaign strategy and timeline, and also how Media relation operate.
My internship so far, i'm very satisfied, i love the job, and the more work am given and the better its is.
Internship is all about getting the best out of it so am trying to squeeze every drop i can.
i'll be back for more, i got some CSR campaign to work on for this week's event!
Take care people and luck for your internships as well.
Regards,
Laurent Decosse
Thursday, December 4, 2008
My Working Experiences for This Past One Week
Wednesday, December 3, 2008
DAY 3
Ladies and Gents my first day was a normall orientation nothing much to explore about.
Day two work began smoothly i started with media monitoring for an insurance company called
Prudential. interestingly the media monitoring in the industry a pr personnel do not just monitore
anything that has everything to do with pr but only a specific company that is my client i will be looking for any information that depict direct mention of my client, the industry which my client is involved in as well as the competitors of my client. this is not s simple task as some people might think because the report is supposed to be submitted every months but the client can and will demand it when and if needed. so one has to be prepared all the time to submit.
Interesting i am working on an article for one of our clients which will be featured on there internal newsletter. its for Transmile Malaysia, this is an aviation co. dealing with cargo transportation. I am still working on the angle of the article. will be back with more detail people.
this all the time i had. this job is demanding.
from Tlotlo raymond kgakatsi, Limkokwing University