A day in the office with emails, meetings and karaoke

A day in the office with emails, meetings and karaoke…

A typical day in the Channel 9 offices is never like the day before, they all start out the same with emails to check and reply to, meetings to attend and KPI’s to discuss, but no two days ever take the same course or structure and it is this unknown excitement I enjoy the most.

This week we were preparing for a community awareness activation that we will be running in the city at the end of the week. The activation, which is the first of four, is to create more awareness and in turn a greater viewership for The Voice, a Channel 9 reality show. For the activation we will be setting up a Voice branded marquee with a television and Ps4 set up inside with Sing Star; the idea is to encourage people to come have a sing, battle their friends and potentially have the chance to win the Ps4 at the end of the day!

In order for this kind of event to run smoothly there is a lot of coordinating that has to go into place, weeks in advance, such as booking the space in the CBD to put up a marquee, organising related signage and also talent as some of the Perth Voice contestants will be in attendance. In order to ensure all of our equipment is working perfectly it was absolutely vital that we also set the Ps4 up in the office and have various battles throughout the day, drawing the attention of different departments around the station, with everyone having a go. This was not only fun and entertaining but also demonstrated to me how important it is to be a part of a company that appreciates the friendliness of staff and values the cohesion socialising in the office creates, as long as work is still getting completed of course.

This particular office day also showed me what it was like when a planned event goes wrong, due to things beyond your control. On this occasion a competition was run through Channel 9 but supplied by a third party who is holding the event. The particular company has altered the dates of the event twice with little notice to Channel 9 and therefore competition winners. This became a bit of a headache due to having to rearrange all attendees, ensuring they were informed and that they could attend on the revised date. Unfortunately these changes were beyond Channel 9’s control, yet to the competition winners it is understandable it does not reflect well on the brand with constant changes, seemingly disorganised.

The best way to handle this, although quite time consuming is to ensure that all competition winners were contacted by phone, rather than just a mass email, adding care and a more human touch, softening the disappointment of another date setback. There was also the preparedness of an alternative, so if the winners then could not attend the revised date the department made sure to have tickets on hand to another show or event as a way of compensation and apology. I think this really helped turn a bad situation around without creating a negative image in the minds of those involved. Hopefully the event doesn’t get moved for the third time and all winners can enjoy the day!

Essentially every day seems to be different, buzzing with the possibility of what will happen next! With so many things on the go 24/7 Channel 9 never stops, allowing for the marketing and PR department to be a place of new ideas, communication and now the new karaoke bar (minus the alcohol) in town!

Stay tuned!

- Maddi

My top three social media tips

I’ve spent a lot of time on social media throughout my internship. Facebook, Instagram, Twitter… you name it, I probably did it! Here’s some tips I picked up that might help you execute a social media strategy. 

 

Be a consistent poster

Social media is not a static tool, it’s something you need to update regularly. I updated each platform once every two days to keep content fresh and different each time a person sees it. I also started a post series called “Pearl Tip Tuesday” and each Tuesday a new tip about pearls and their care is posted. I thought this would be a good way to get a sense of regularity and get people looking back through older posts. It’s been a good strategy so far, and will likely become a great tactic to keep in mind. 

 

A picture says a thousand words

Did you know that including a picture in a Facebook post increases engagement (likes, comments, shares) by 39 per cent*? I was lucky at my company to have a big bank of beautiful photos to use in social media. Almost all of my posts had a picture attached as well, which makes the social media profile much more interesting and varied. If a posts pops up in someone’s newsfeed as well they’re much more likely to look at it if there’s an interesting picture as well. 

 

Prepare in advance

Although social media has an advantage in being current and great for news updates, it’s really time consuming to post every day and it will often get pushed by the wayside when there’s other more pressing tasks. As such, I used Hootsuite to schedule posts to the company’s Twitter profile and Facebook’s scheduling feature to save time down the track. I ended up scheduling three months of posts in one sitting, which was a much more efficient way of doing things. We also posted more recent content from events and media as they happened, to make sure the page also had a sense of currency. It was a good strategy overall.

Do you have any social media secrets? Please feel free to share in the comments.

*7 Powerful Facebook Statistics You Should Know About: http://www.fastcompany.com/3022301/work-smart/7-powerful-facebook-statistics-you-should-know-about

Sssshhh, it's a secret

I am currently interning at the Public Transport Authority and finding it really interesting to be working in a department whose actions actually affect everyday people. The PTA is responsible for the public transport infrastructure, this includes building train lines, stations, bus stops ext.

Stakeholders

There are so many different stakeholders to consider, from local residents opposing plans for a new train station being built near their home, to the state premier who needs to ensure the PTA deliver on his election promises.

PTA projects can have significant effects on various communities and individuals. When making decisions about projects the PTA must consult with various other government departments, shires, agencies and of course the public. It is important that the public are consulted, because the projects are being funded by tax payers contributions.

Keeping it under wraps

From a communications point of view including so many people can be problematic in preventing information from being leaked to the general public. The more people that know a secret, the harder it is to keep.

Last week the PTA had a case where information about the new underground Perth Busport’s second entry had been leaked to the media. At that point in time the PTA had not yet informed the public of the decision to include a second entry in the busport.

Fly through animation of the new underground Perth Busport.

For more information on the Perth Busport second entry click here.

The art of being prepared

Information leakages are difficult to manage because so many other departments and agencies have to have access to the information. I was very impressed with how my supervisor, the Communication Project Manager handled the situation. She had all the documentation already written and ready to be sent out. Had she not been prepared she would have had to work all night writing and finalising fact sheets, media releases and speech notes.

It just goes to show how much being organised pays off.

Whitney

In-house vs consultancy

I am 15 days into my second internship at the Public Transport Authority (PTA). The PTA is responsible for the public transport infrastructure; this includes building train lines, stations, bus stops ext.

My experience working at the PTA has been the complete opposite to my time at GO Communications (GO). GO is a public relations consultancy firm in Malaysia, while my role at the PTA is in-house for a Western Australian Government department. As far as public relations goes I think they are as different as you can get.

Media communication

Working in a government communications department is different to consultancy in so many ways. One area that particularly stands out is media communication. 

At GO we tried so hard to get media attention, whereas the PTA never has trouble getting media to a press conference. In fact they are often trying to deter media in an effort to keep information quite to avoid premature release.

I guess this is because the PTA are working on projects that directly affect so many people. As well as this, they are spending tax payers money. The media will report on what people want to know about, and everyone wants to know if their tax dollars are being invested wisely.

Budget

Another thing that is very different is the budget. Working in a consultancy the client determines the budget. I was surprised to see the extravagant things clients expect for such little expenditure.

In a government department the state treasurer determines the department’s budget. It is interesting to see how big the project budgets are for government, and just how much things actually cost.

At the PTA I am currently organising the opening of the new Butler Train Station (click here for more information on Butler Station). It is my job to arrange the stagging, seating, the community activities, signage, the opening plaque and the budget, among various other articles. In sourcing quotes, ordering numerous items and keeping track of the budget, I was very shocked to see how quickly costs add up. 

In a consultancy you have to try and convince the client to spend money on all these extra little things to make the event perfect. This can be a hard task. At GO, my team spent days trying to convince a client to hire a professional photographer to capture their event.

PTA

I have really enjoyed my time at the PTA so far. I have had loads of exposure to all kinds of different communications. I have written stories for the intranet, attended meetings with internal and external stakeholders and been involved in event coordination. I like working for the PTA because I feel like I am contributing to making our state a better place, rather than simply helping big corporations get richer.

I am interested to experience working in-house for private organisation so I can compare it to consultancy and government.

I'd love to hear whether you'd prefer to work in-house or in a consultancy?

Whitney

For the love of football

From the very first day of my internship at GO Communications (GO) I have been assisting in preparing for an event for our client Zurich Insurance Malaysia Berhad.

Zurich is running a Corporate Social Responsibility campaign called ‘Love for Football’. The campaign is in conjunction with Little League Malaysia and involves going to schools and teaching children essential football skills. Zurich will also be donating money to each school to be put towards football related expenses.

GO Communications’ role is to ensure the event gets coverage in the media. Two and a half weeks before the event my team members and I delivered the invitations to the media in the form of a yellow card. The invitations were hand delivered to about 15 media and emailed to over 50. For more information on the delivery of the media invitations refer to my previous blog ‘same same but different’ posted on 13^th June 2014.

In the days leading up to the event it was my job to call the media to get their RSVP. Unfortunately for us, most media departments do not assign their reporters until 6pm the night before. This means we often have to wait until 7pm at night before we can call them for their RSVP. On some occasions I was told to call back at 10pm. Zurich however, want to know final media numbers by 3pm the day before, a somewhat impossible task.

Today was the day the event finally took place. I woke up at 5am to arrive at the Football stadium by 6am. I was feeling a bit sorry for myself having to wake up so early, until I got to the stadium and met the event crew who had arrived at 1am in order to set everything up in time.

The event was MC’d by two local Malaysia personalities. The event program included a speech from Zurich CEO, a speech from the King’s brother, a performance by the keepie uppies and a friendly indoor football match between a local school versing some football legends and Little League coaches. The football legends include Datuk Santokh Singh and Abbas Saad who use to play for Australia.

Wondering what a Keepie Uppie performance looks like? Watch the video below.

My job on the day was to register the media and ensure they were well catered for and comfortable. It was really good to be a part of an event and see how much preparation goes into it. We ran through the script with the MC’s at least five times.

My fellow intern Felicity and I with our 'event crew' passes.

It was interesting to see the things that went wrong that you could simply never predict. During this event the wind picked up and blowing the balloon arch over and ants infested the media desk. It made me realise no matter how much you prepare something can always go wrong on the day that you hadn’t thought of. I guess now I have experienced those things going wrong I can prepare for them at future events. Note to self, always bring extra string and fly spray to an event.

Whitney

It's true... technology changes everything!

We have always been taught about the advancement of technology and how it has changed the world and all communications, including how it has impacted the PR industry. I felt and noticed the change first-hand while working for an online-based company. 

1. Press Releases

In the good old days, press releases were printed out and mailed to the media. However, with the advent of technology, the media releases that I have sent out are rarely in hard copies, but all through email. The exceptions that I have encountered are when a creative press kit is utilised to capture the attention of the targeted journalists, or when the press releases are distributed personally at press conferences. 

There are obvious pros and cons to this, as a digital release would reach the journalists so quickly, but may not be noticed as their mailbox are usually bursting at its seams. But with the attention span of our audiences (and us!) getting shortened and the need for instant news growing, it becomes essential for hot news to be delivered as quickly as possible. 

Press releases can also now be uploaded online onto portals such as Mynewsdesk (www.mynewsdesk.com). This increases the exposure of your press release exponentially, as journalists or individuals can search for news and updates in real time automatically anywhere in the world. Someone from Austria could pick up your press release that was written in Singapore just by browsing through these platforms. I find that so cool and exciting, and it really brings the point across - technology makes the world so so so much smaller. 

2. Newsletters

Likewise, in a corporate communications setting especially, corporate newsletters are rarely printed out for every employee in the company, but simply sent to their inboxes. So easy and environmentally-friendly! 

3. E-invites/eDM/e-Cards

I'm sure everyone is familiar with these, but it really wasn't too long ago (maybe 10 years ago?), when I was still receiving birthday and Christmas cards from my friends. In the same vein, companies who used to send physical cards, invites to the media, and direct mailers have gradually stopped doing so, and started relying on communicating electronically. 

My company is totally paperless. I create eDMs twice a week, and send out e-invites to the media to our events. Maybe it is just because I'm an old soul by heart, but I do miss the personal touch of snail mail and actual hard copies of things. 

With technology developing so rapidly (even more so within these past few years), I'm really excited to see what changes it would bring to the PR industry, and how our working styles and habits would evolve in time to come. Maybe we will all check back on this blog in a couple of years, and laugh at how old-fashioned or "predictable" a blog or a written press release is! 

That's it, friends. Hope you enjoyed my final post, and see you in space! 

Great leader's advice

Hello fellow friends, 

This week I realized it has already been my third month with the agency, and I could not believe that time flies that quickly. I was overwhelmed with thoughts and the lessons I've learnt throughout my time here. I believe having supportive superiors in my agency helped me a lot during my course of internship with them.

My boss taught us a very important lesson during the weekly meeting that we had. She never fail to remind us that communications between us and a client should always be clear, to avoid any misunderstandings. On top of that, communications between a team is just as important. In a small agency like mine, it gets pretty hectic with the different accounts that we work with and the expectations of each client differs. 

It is important that the work is delegated equally and in my case, for example, if I feel too overwhelmed with the workload, then it is my responsibility to voice out and give myself the time I need. It is also my seniors' responsibility to lighten my workload wherever they can because after all, we are a team. 

The past few weeks have been busy with preparation for event launches. It was part of our responsibility to follow up with the coverage, photos, blog posts that was garnered from the event. These are a few of the many things that they don't teach us in textbooks and I feel thankful to learn from the few people that showed me the ropes of doing it well (:

As we near the dates to my last day at the agency, I looked back and thought carefully about my career prior to graduation. This experience have definitely opened up my eyes to the real PR industry. I love the people, the events, the adrenaline rush that I get from being in PR. It's also especially helpful when you are able to click with your colleagues. It makes work a little less like work and more like play. 

I hope in the future I am able to be as good as my superiors, handling so many things at once and doing it well when they're on the job. I'm glad that at the end of these few months, I don't go back empty-handed. I have a suitcase full of lessons learnt to bring back home. 

Thank you CROWD, for welcoming me with such open arms and for all the friendship made while I was on internship. This will not be the last time that you will hear from me. (:

Cheers,

Faizah

65 Days Later: will my PR journey end here?

So very quickly, internship is coming to an end.

In less than 5 days, it is going to be over.

The journey in Brand Inc. has been great; filled with more challenges than I can ask for. The big question is, would I like to continue doing what I'm doing?

So to answer my question above, I had one very important task to do- think. Think about the things I have done, think about what I did not like and most importantly, think about how much I enjoyed myself during the whole course of my internship.

Here's how my journey has been. I'll point it out by using key words and I'll start with:

Murphy's Law

Something I'm sure many students would have heard their lecturers say; esp PR lecturers.

"Anything that can go wrong, will go wrong!"

And, it happens, at the worst times! From looking for fillers, to getting media gifts ready, anything can really happen.

To welcome the Malaysian media for the Far East Hospitality (FEH) hotel launch, my boss had in mind some gifts we had to prepare for the media. One of the gifts included welcoming them at the airport with artisan water. Since I was the one welcoming them, I had to ensure that I brought along the water with me to the airport. But, to lighten my load and make my trip to the airport comfortable (without having to lug too many items with me), I decided to purchase the 10 bottles of water from the supermarket that's in the airport. We had 3 terminals and out of 3, 2 of it had supermarkets in them, what are the odds of them running out of artisan water right?

WRONG. WRONG. WRONG. They went out of it. From Terminal 2, I called up the NTUC in Terminal 3 and asked if they had any artisan water at all and the lady responded that their stocks for water just arrived and they needed time to key it into their inventory before they could put it on the shelves. I was dumbfounded. In 30 mins, the media were arriving and I needed WATER. Thought in my head? Murphy's law. Thankfully there was a Cheers (convenient store) located at the departure hall of Terminal 2. I had to settle for Evian because at least, there was something! In case you are wondering, Starbucks did not have enough San Pellegrino. By the time they arrived, everything was all good.

Lesson learnt: Because Murphy's Law exists, never ever ever assume. (Even though there are 2 supermarkets!)

Media experience

Yes. Media experience. To be really specific, best media experience. Providing the best media experience. This was something my boss wanted us to ensure took place with the Malaysian media. Aside from welcoming them and showing them around, there was only so much we could do for them physically so, we had to think of how we could do more. Since they were going to be staying in Rendezvous Hotel, it meant that we had to be well aware of what is available in the surroundings so that we can offer as much assistance to them as possible; and it meant being well aware of halal foods within the vicinity. 5 out of 7 media were Muslims, so we had to be more proactive in getting relevant information for them. We scoured the area for halal certified restaurants and cafes, mosques and places of interest. It took us awhile to collate the info on hand. Thankfully, there was a mosque nearby and we could get prayer timings to include in a welcome gift from Brand Inc. A lot of hard work was put in from the time the Malaysian media arrived until their departure. All that was well worth because they sent us an email to tell us how pleased they were and how much they enjoyed themselves throughout the entire trip.

Brainstorming

Never ending sessions, one after another. As the team is really small, more contributions were required from each of us. When I started, I was quite shy with speaking my mind and contributing ideas. But it quickly became a routine I got used to. From brainstorming about concepts to press kit ideas, the sessions are crazy. It can drag from about 30 minutes to 2 hours. The ideas that come out from such sessions are really great. Of course not every session will be a fruitful one but at least there is always the chance that something might just work out from something in that session!

There are definitely a lot of other factors and points that make this internship really enjoyable but these are just some to name! I have enjoyed myself throughout this time and I hope all you readers out there enjoy your internship too!

It has been a great road thus far along with the awesome team in Brand Inc. and from what you have read, I'm pretty sure you know my answer already. Yes. I will continue my path in public relations and I'm sticking with an agency! :)

That is all from me and my internship journey!

Thank you for reading!! :)

Bye!

A little peek behind the scenes of a PR girl in a fashion start-up

The fashion industry is always seen as a glamourous elusive world from the outside, but let me assure you, as Shakespeare once famously wrote in The Merchant of Venice - all that glitters is not gold. 

There are many stakeholders that one has to deal with when working in a fashion e-commerce start-up. Here are some of the important ones that I have to manage with on a daily basis:

1. My boss and colleagues

2. The labels that my company is currently stocking

3. The labels that want to be stocked by my company

4. The media

5. My customers

6. Existing and potential partners of my company

Due to my company's positioning as an online retailer that stocks only the best and top Asian designers, there are many brands who wish to be stocked with us. Meetings are arranged for potential brands to showcase their collections, and I would have to join in the meeting along with my colleague who works as a retail executive, to evaluate and give my opinion on the media friendliness of the pieces and if there are any key pieces that we can highlight to the media. The following picture shows a meeting we had with a high-end Chinese shoe label. 

As a multi-label retailer, I would also have to deal with the copious amount of press material from the labels that we are stocking, and the working corporate partners of the company. Press materials such as lookbooks and media gifts have to be sorted, along with the existing promotions that my company has with our partners. These are then distributed to the media (along with any press releases), and our VIP customers. 

Events are commonplace in the fashion industry. It is particularly important as editors, fashion writers, fashion bloggers, and customers are spoilt for choice when it comes to fashion. There are thousands of brands all vying for the same pie. 

This is how an event may look like.

We chose to hold this event in an art gallery, to emphasis that luxurious fashion pieces are just like art - things worth splurging for because of their beauty and refinement. The event was a success, with the attendance of fashion editors and stylists, as well as noteworthy influential customers. 

However, what the publics and media do not see is this:

This is how our showroom/pressroom looks like before and after an event. One. Big. Unglamourous. Mess. The image above does not even show the messiest state that my showroom has been in. It is just horrible and so tiring to deal with the packing, setting up, tearing down, and unpacking. I remember having to pack musky, funky smelling press clothes (smelly from being worn by many different models for various photo-shoots and fashion shows around Asia) into those large black transport cases after a fashion season is over. I still shudder when I think it. 

Anyway, this reminds me of something that is not taught about in school, but is so obvious when you think about it. The press room, or showroom, or press rack room (fashion industry specific), or whatever term a company decides to use, is under the sole responsibility of the PR/corporate communications people. So, yes. That mess above is mine, and mine alone to bear. I had probably half a day to turn that disaster zone into this:

Why the time crunch? I had to entertain some writers and stylists coming over that day for fittings, and to pick up items for fashion editorials and spreads. 

I hope this has been a small but interesting glimpse into the busy world of fashion communications, where it isn't all just fun and air kisses!

Chilly perks of the job

Being in an agency does have its ups and downs. I would say I am the type that would not favour sitting in the office for long hours as I am more of a hands-on individual. Being here at CROWD does allow me to do both work and play, and I truly enjoyed that. I feel blessed knowing that my colleagues are always up for some adventure and we would always make the best out of the littlest time we got off. 

I believe in the phrase - "Work hard, play harder" 

I was glad I got the chance to apply that here by working at CROWD. Some days when we go out for meetings, we would have small conversations about basically anything under the Sun. The best is when we can enjoy event perks! 

One of my most memorable one was the official launch of 2 Degree Ice Art 2013/2014 that I assisted one of my colleague, Cassaundra on. I remembered almost the entire office having a ball of a time going in the -15 degrees space built just for these Harbin ice sculptors to showcase their famous ice sculptures! Some of the featured ones were Eiffel Tower, Big Ben and even some other famous landmarks!

Above is a photo of me and my colleagues including one of the online magazine's journalist!

And here's the famous Eiffel tower in ice form! And completely touchable!

There was even an ice bar where guests could enjoy beers from an ice glass! Truly an amazing experience (:

I came back from the event feeling very thankful that I was blessed with friendly colleagues that I could both enjoy my work with and also have fun during events with! 

This journey have been nothing but enriching to me and I cant wait to share more!

Till the next time, 

Faizah.

16430457

To go social, or not to go social?

Ever since the rapid adoption of social media in a personal scope, businesses have been in a frenzy trying to jump onto the social media bandwagon. My personal opinion is to only establish a social media presence if the company has sufficient manpower, content, and a strong enough reason to even be on social media.

At Type A/shopthemag, I used to manage all the social media platforms - Facebook, Instagram, Pinterest, and Twitter. I found it really time-consuming and tough juggling social media management and monitoring, with the other PR work that needs to be done.

I used to follow a strict daily posting schedule with different days of the week dedicated to certain themes. That proved pretty successful at first, and brought in more than couple of likes and shares per post everyday. I also conducted contests that were in collaboration with various publications, for example ELLE Singapore. The contests kept many eyeballs not only on our Facebook page, but the actual retail site, and was well-received.

Cutting through the noise, grabbing and retaining your target audience's attention everyday proved really challenging. Gradually, due to various projects that needed my attention, I found it difficult to post interesting content on all the social media platforms everyday. This resulted with a really stagnant page on Facebook with a drastic drop of views (you can view the statistics on a business account). I have since passed the management of social media platforms to a colleague, so that I can focus on other work.

The lesson? Consistency and content are key to building and retaining a social media platform. Do not be too hasty to leap into the scene without a long-term sustainable plan.

Practising PR the fashionable way

Hello to whoever is reading this, I'm Dorcas and am a double major final semester student of Marketing and Public Relations.

As you could perhaps infer from the title, I am currently in the fashion industry and am doing corporate communications for my internship. Here is a little bit about myself - before I was a Curtin student, I studied Fashion Merchandising and Marketing and worked for a couple of years in the fashion and education industries. I am now in a small start-up company called Type A Projects, and am solely in charge of all the communications for one of their outfits - an online retailer called shopthemag.com that was launched only two years ago.  

shopthemag is a luxury e-commerce website that specialises in retailing the best designer labels in Asia. It was conceived by my boss with the vision of educating fashion-conscious consumers of the excellent quality and superior designs of Asia-based designers - that Asian luxury brands are certainly competitive with the well-established western labels. 

It has been a blast thus far, connecting with the editors of various fashion magazines and stylists of high calibre, as well as nurturing relationships with the retailer's customers. With the advancement of technology and the world's escalating interest in fashion, it is indeed a challenge to manage PR in a fashion industry as fashion editors and writers are bombarded with an increasing number of fashion news daily. It is hard to stand out from the crowd; to ensure that not only the brands we are carrying get media attention, but more importantly, the retailer obtains media coverage as well. I am still trying to find the right balance of promoting the brands, and building a reputation for the website. 

It has been an interesting journey, and I will keep you updated on the various PR activities I will be embarking on. 

Wishing whoever is still reading this a marvellous new year ahead!

 

Life is a journey

Standing out from the CROWD

Warmest greetings to all my friends over at Bentley and in Singapore!

I am Faizah, taking a double major degree of Marketing and PR here in sunny Singapore! As it's my last semester here as a student, I was required to undergo a very exciting phase in my education - internship. It's where we get thrown into the real world and experience what we've learnt first-hand. 

In the early November, I joined a public relations and marketing agency called CROWD. It was my first step into the industry and boy, was I excited! CROWD had just moved into a new building when they welcomed me. I was greeted by the agency directors and remembered clearly that "What you see, is what you get" and I was very contented with that.

As the name suggests, the whole personality of the agency was to stand out from the rest, having our own identity in the corporate world and injecting a little bit of fun and creativity while we do our jobs. I knew from the very first day I stepped it, as I saw snippets of the client's profiles and what I was surrounded with (soccer boots, lifestyle sneakers and sports jerseys) - this feels like home.

My second home for the next three months is cosy and just enough to accommodate the CROWD family of 10. I was allocated my own area and I knew I had to quickly get myself comfortable as work does not pause and wait for you to adjust to the surroundings. True enough, I was already tasked with sourcing out for agents for an event that we had to prepare for. 

I have hit past the 10 days mark now. 

Things have their own pace in my office. I love that we are flexible and that I could easily secure my rapport with the rest of my colleagues, even my superiors, and I also love how we all appreciate every little bit of help that was given. I believe the littlest things count - especially in an industry where minor details could make or break you. 

I will return to share more of my moments during this exciting phase! Looking forward to face more challenges and watch myself overcome them!

Till the next time, dear readers (: 

Merry Christmas and have a great celebration!

Faizah
16430457
Curtin Singapore