This would be my 2nd last week of my placement with the St Vincent De Paul Society. How time flies! Through the past few weeks I’ve come to really recognize the importance of internal communication within the society.
Especially with the society consisting of 77 Parish Conferences, 909 Members, 2342 Volunteers, 43 Vinnies Retail/Depot Centres, 14 Special Works etc.... For those who do not know,
Conference: refers to local parishes or school groups established within a local area to provide assistance to people in need through home visitation.
Special Works: are facilities or services run by the Society and arise out of a need which cannot be met within the normal scope of the conference.
A bi-monthly internal newsletter stating latest updates, acknowledgements, events, issues, and profile of different department in the head office is mail out to the conferences, centres, state councils. Whenever appeals or events are about to take place, letters and factsheets are mailed along together as well to make sure the internal stakeholders are well inform and also how they could be involved. Managers in charge of the various centres, membership and conferences regularly arrange meetings with the centres and region conferences to maintain a two way flow of communication as well.
Internal communication seems to be a challenge for charitable organisation on the whole as it is made up of often a large percentage of volunteers that only allows communication through telephone rather than the usual intranet. What do you guys think about this issue?
Welcome to PR Internship - YOUR opportunity to put everything you have learned over the past years at university into practice and to get a thorough insight into what public relations is like "in the real world". This Blog allows you to reflect on your experiences, share insights with other students across campuses and to possibly give advice and support to fellow students. Please also see http://printernship-reflections.blogspot.com.au/ for more reflections
Showing posts with label St Vincent de Paul Society. Show all posts
Showing posts with label St Vincent de Paul Society. Show all posts
Saturday, May 29, 2010
Thursday, May 6, 2010
Placement with St Vincent de Paul...
Hi Everyone,
I am currently into 3rd week of my placement at St Vincent de Paul Society. As this is my first entry, just a little background on the charitable organization...The St Vincent de Paul Society has been assisting Australians since 1854 and currently has over 900 Conference Members, 2500 volunteers, 300 Vinnies Youth Members and 77 Conferences working hard to assist people in need and combat social injustice across WA.
Currently I am working with the PR & Fundraising department within the Society. The primary role of the PR & Fundraising department is to ensure the Society maintains a visible presence in the West Australian community through public relation opportunities and brand awareness, with the aim of generating donations to support the Society’s good work. The department is also responsible for the planning, preparation and implementation of fundraising strategies, appeals, events, media placement and advertising, sponsorship and internal and external communications.
During the past eight days with the Society, I’ve been given the tasks such as doing up brochure, media statement, updating media list, packing info&media kits, media letters and research on potential businesses that might be interested to support and donate items for upcoming fundraising event... I spend the last friday on the office floor packing posters and fact sheets, donations envelops to be sent out to all conferences around the region...I'll blog more about the appeal again in my next entry... :)
Since St Vincent operates internationally, there is a National style and Identity guide I need to apply and refer to when it comes communicating with internal or external audiences. A whole set of standardize definition of terms, logos, stationary formats etc which I am trying to get familiar with. It got a little confusing at first as I was not familiar to the Society’s work and structure to understand some terms use in their everyday language. I had to change a couple of terms used in the publication materials. :x Anyone encounter similar problems in their placements?
I am currently into 3rd week of my placement at St Vincent de Paul Society. As this is my first entry, just a little background on the charitable organization...The St Vincent de Paul Society has been assisting Australians since 1854 and currently has over 900 Conference Members, 2500 volunteers, 300 Vinnies Youth Members and 77 Conferences working hard to assist people in need and combat social injustice across WA.
Currently I am working with the PR & Fundraising department within the Society. The primary role of the PR & Fundraising department is to ensure the Society maintains a visible presence in the West Australian community through public relation opportunities and brand awareness, with the aim of generating donations to support the Society’s good work. The department is also responsible for the planning, preparation and implementation of fundraising strategies, appeals, events, media placement and advertising, sponsorship and internal and external communications.
During the past eight days with the Society, I’ve been given the tasks such as doing up brochure, media statement, updating media list, packing info&media kits, media letters and research on potential businesses that might be interested to support and donate items for upcoming fundraising event... I spend the last friday on the office floor packing posters and fact sheets, donations envelops to be sent out to all conferences around the region...I'll blog more about the appeal again in my next entry... :)
Since St Vincent operates internationally, there is a National style and Identity guide I need to apply and refer to when it comes communicating with internal or external audiences. A whole set of standardize definition of terms, logos, stationary formats etc which I am trying to get familiar with. It got a little confusing at first as I was not familiar to the Society’s work and structure to understand some terms use in their everyday language. I had to change a couple of terms used in the publication materials. :x Anyone encounter similar problems in their placements?
Subscribe to:
Posts (Atom)