My days at S & A PR were so fun yet challenging experiences during the internship. I instantly 'clicked' with my work mates on the very first day and I was very lucky to have such an amazing groupies who will always be there for each other in terms of work no matter what. What I really like about this small company of 7 including the CEO is that they have made bunches of successful projects and events together back then and was done by women!
I felt so honored to be a part in one of their biggest events towards the end of year 2008, which was the end of my first week of working there where the company helps to organize an event called, 'Dentyne Splash Water Futsal Championship' in Sunway Pyramid, one of Kuala Lumpur's biggest shopping malls. The main objective of this event is to launch the company's client, Cadbury, new product release called, 'Dentyne Splash'. Dentyne Splash introduced its biggest wave of innovation in the gum arena thus far-a new gum that combines a single flavored gum pallet around a separately flavored liquid center which come in two flavors, Strawberry Lime and Hypermint.
I was in charged to help by preparing the media kits, sending invitations and made calls to invite mostly the media people and of course, Malaysia's top celebrities and models to take part in the event. I was very happy to actually know that I have done these kind of task during my studies at Limkokwing University from the Curtin modules that has exposed me with the real field of being a PR practitioner.
Having too much of work with a little less number of staff through the first week, plus all the upcoming major projects that the company has to do to meet the clients deadlines for the next week made me gone flat for a week, right after the event so to speak. I did not go to work for 9 days due to my sickness of having a really high fever. Sad but true. However, I did manage to keep with the environment of being surrounded by workaholic people in there on the third week which means that my second week of internship was just resting at home. :(
Through out the week, I have learnt that PR can also be practiced to help the clients in the sense of working together to create brands people love. (:
But still, it was the coolest experience that I have shared with all of them and the fever was worth it. ;)
Later, peeps!
3 comments:
you sounded like you had so much fun :)
it was all done by women? I can only imagine how proud you can be? it had to be awesome?
I got too tired from working too, I had a fever for almost a week too :)
how was the media kit? like we did in class? and what exactly did you do for the event? cause in events sometimes my part was .. quite dull :(
i did i did! :)
yes, darla. they were all women but just recently added a new guy staff in the club early last month. what im most proud about it is because they are all working and happy to be around each other. I already felt like we were sisters~!
the media kits were basically what we need themedia to know about our clients latest product or project that they are currently doing. yes, more or less the same like what we did in the PR 200's class. Im glad I learnt that in school before. Happy!! :)
the event were basically just to make sure that all of the media people were there to cover the event, entertain the celebrities with goodie bags normally and enjoy ourselves in the event too1 Hehehe.
But at least u got the experience of being in the event and helping your colleague by making it happened. :)
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