Sunday, October 4, 2009

Looking back on three months at Sunset Events...

Evening All,

I can't believe that three months have flown by this quickly! It seems like only yesterday that semester two of 2009 had just begun and I was the brand new intern at Sunset Events. Alas, it has been three months and I have finally completed my twenty days of placement, yay!

At the beginning of this whole experience I was a little doubtful of what I, personally, would get out of the placement, as opposed to what Sunset Events would get out of me. And for the first few weeks this was the mentality I maintained.

As my time with the events company progressed and the staff began to believe and trust in my abilities I felt like I was finding my feet and that my presence and efforts were sincerely appreciated. I learnt that I had to be on top of my game all of the time; that I needed to work quickly and that by helping out as much as possible I was definitely making a difference to everyone's work load.

I realised over time, however, that my internship was largely based on project management and marketing rather than being public relations focussed, and whilst this completely defeated the purpose of having a placement unit for my public relations major it did confirm for me that marketing is where my heart lies most deeply.

Having now begun my role as Street Team Coordinator I have also realised how relevant work experience really is to equipping a person with the skills and knowledge they need to make it in 'the real world'. If it weren't for this unit I would have felt completely neglected and devoid on confidence stepping into the role I have and I only hope that the unit will continue and that perhaps it may be incorporated more so into the degree in the future.

As for my future with Sunset Events, I look forward to experiencing my first event, One Movement for Music Perth, to be held at the Esplanade on the 16th, 17th and 18th of October and the promotional lead up to Southbound 2010 in January!

Thank you to all those who have read my blogs and I wish you all luck with the writing of your PR393 report!

Signing off for good,
Ana B.

3 comments:

Rebeccajs said...

Hi Ana,

Sounds like you had a great time in Sunset. I have found the same as you in regards to knowing what you want from your career. I have found that I am more a pr person than a marketing person. I have been required to do both at my placement and I know its pr for me!

Similarly to you my work, i like to think, has helped the people in the department and they have gained trust in my ability. Such a relief when they say great job on that media release!

Cheers
Bec

Anonymous said...

Hi Ana,

When I first started searching for a placement, I wondered why any organisation would want to take on a uni student for four weeks. I just figured I would be in the way, and wouldn't really be able to contribute anything.

Like you, I have come to realise that we are valuable to organisations... after all we are working for free!


Whilst a lot of the jobs I have been assigned have been laborious jobs that anyone could do, I realised just how much time I was saving people by being able to help out.

I loved that the employees at PPR had enough confidence in me to actually give me work, no matter what that was.

I just hope at the end of the day what we did was appreciated!

Yvette

Steph said...

Hi Ana,

It sounds like you had a really great time at your placement. Your lucky that you were given the chance to prove your skills and so were then entrusted with alot more work.
I was given filing to do straight off the bat and was given very little opportunity to show any pr skills that I had. I felt like they did not trust me, nor any of my previous work or credentials and despite being in the final semester of my degree they treated me like a high school student who had no comprehension of what to do. Any task that I was given was usually office based and required little, if any, prior public relations knowledge.
And even though your work turned out not really to be in the field of pr at least you got to go to work each day and enjoy what you were doing. Thats ALOT more than I can say!

Good luck with the report.

Steph