hello everyone
It's me again Lena. There is never a dull moment in the office, both from the chatty stuff or when getting serious to work. When i got here at S&A PR they had just recently had events (a week before i started) with some of the clients; Unilever-Lux and Mattel-Barbie among others. I had to call the magazine and newspaper editors who had been sent the post-event release kit to check if they have received it. And mind you that was over 40 editors to call. Some were nice, others sounding like they are being bothered and others seemed to spend the whole day unavailable. It was not easy finding out from their secretaries if they received the releases or not because they are emailed directly to the editor, unless of of course the hard copy (that was also sent) is somewhere to be found in the office. I learnt that asking the editors if they will publish the release, was a bit pushy, unless the person sounds very nice then its safe to ask. However some did tell me whether they will publish or not without me asking.
I have also helped in preparing a post-press release kit which had to consist of a hard copy of the release, a cd that has a release and necesary pictures. Another release is emailed just in case. I have tagged along with my collegues to meetings for client briefing and also when a client has an interview with the media. I have attended an event that was already planned for Sunsilk. Prior to the event we prepared invitation cards and sent them to the media editors because S&A PR was incharge of the media, then we called them to check if they can make it to the event. At the vent-because we were in charge of the media, we had to register the media personnel that came from each publications, gave them the release on the event and program of the day...and also (the part that makes me love being a personnel to be) we gave them goodie bags with sunsilk products-cool isn't it, can't wait to be an editor. Now you know what i meant by never having a dull moment at S&A PR right-exciting stuff.
To be continued...as the fun of being a 'PR working girl' goes on...
Lena-luct
2 comments:
Hi
When the going get tough, the tough keep going. I feel it for you on how the media people do treat us when we contact them. However, it is pleasing that we are now used to their responses.
Putting into practice what we have learned at school is becoming so real each an every moment. Getting your story published and covered is the aim for every organisation and I do hope that media outlets will keep on publishing your stories.
I am glad that we get exposed to new things everyday and it motivates us to keep on trying until we get the results of all the hard work. Also, it shows that indeed we are learning and getting experience throughout which prepares us for future our careers.
Thank you
Tabona, LUCT
you go girl!
i see you are continuously being inspired every day to become the editor you aspire to be,keep on working you will get there.
your work sounds rather interesting in that there is alot to do, you make me wish i was working n a PUBLIC RELATIONS AGENCY. not that i am not happy where i am but i think you are more exposed if you are in an agency as opposed to being in a company that is not soley for public relations. i mean at the end of the day,if and when we organise a big event, we would need a helping hand from the pr agency / consultancy. here we are our own client if you get what i mean.so yes in a way i envy you.
all the best!
Milly, limkokwing Universtity
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