The world of Public relations is not limited only to media releases as I previously talked about, that is publishing articles. It has other less enjoyable task like making contact list which is very long and tiring as we need to search but also call people so as to update the list. However it is not only boring but it can be a good to learn how to speak to people and send the right messages. Sometimes it is a thin line between having a successful campaign and a failure, as the better you know how to talk to people, the more you can do and appealing you can be. I am also making calls to have sponsorships for the next campaign that i am working on to make fund-raising for PILS hotline; Sida Info Maurice.
On my second week of work, some other task apart from making calls is to ensure that press clippings are well scanned and organised in order so as to make it easier to access. This is a slow but important task as if done regularly it won't become a hard task as it won't be piled up. The articles are kept in folders Date and months and each files scanned are classified by name-mediaoutlet-subject-date. It is very important so as to make it easier
I also wrote the sponsorship mails to send to the companies who can donate to make the next fundraising campaign a success. This is a process that takes time and a lot of patience. It can be very difficult when dealing with reluctant people who keeps on postponing your calls or ask you to call later. It is very reward when concluded for sponsors.
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