Saturday, September 15, 2012

Heat One: Chic Model Search


Perth Fashion Festival, Chic Model Search presented by Student Edge

Hi all,

Sunday the 9th of September I had Heat One of the Perth Fashion Festival, Chic Model Search presented by Student Edge at Garden City Shopping Centre.

The week leading up to the first event started very smoothly, we were 100% organised with our cars packed, banners delivered, MC organised etc. On the day of Heat One our DJ had cancelled due to illness, this was the first sign of the day not going exactly as planned! We arrived bright and early at the centre and briefed out volunteers, who were amazing on the day! The day commenced as planned with registration leading from 11-12pm and the Heat commencing at 12.15pm, this is where things started to slip. We had a massive communication meltdown between the project managers and the MC, with the heat going too fast and the judges not having the full amount of time to complete judging. I learnt it is very important to keep your cool and to continue with the event in a professional manner. Things aren’t always going to go as planned but if you continue to stress over something that has gone wrong it turns into a domino effect, so it is best to deal with the situation and move on instead of dwelling on the problem if it cannot be fixed.

Overall the day was fine but it definitely was a learning curb and the following heat will be delivered in a different way. It was nice to see all of our hard work being put into action.

The week leading up to the event we also had a bad article published about Johnny Ruffo. As the Sunday Times are one of our sponsors a journalist was asked to write a piece about Johnny Ruffo attending the Chic Model Search Final held at Forrest Place and is looking to be a great night! There is a competition also in place at the moment on the PFF facebook page for twenty lucky winners to win a meet and greet with Johnny and sit front row with him at the Final. Unfortunately the journalist decided to make the article about Johnny being “single and ready to mingle” whilst he is in Perth and wrote the incorrect dates. This was not so great!

We have the next Chic Model Search heat tomorrow at Karrinyup Shopping Centre with a new MC, fingers crossed things go a lot smoother!

Until next time,

Laura Johns
14755174

1 comment:

Ann Samuel said...

Hey Laura,

Just wondering, was the article titled "Johnny Ruffo's ex factor" on the Perth Now website?

About the meltdown of the Heat One event, I think you handled it well seeing as you've lived to tell the tale (cliche, I know!)!! On a serious note though, I'm sure you leanred a lot from the event and everything that went wrong with it.

A few months ago I volunteered for Lifeline so I organised a few things like renting tables and chairs, stuffing goodie bags and such for a major annual event. This was actually almost a year ago now, and I had to go home for the holidays. So I did not get to see all my hard work come together.

It is, as you said, a great learning point for your future endeavours. I mean, rather experience the bad and ugly now than as a working public relations practitioner.

Good job!