Welcome to PR Internship - YOUR opportunity to put everything you have learned over the past years at university into practice and to get a thorough insight into what public relations is like "in the real world". This Blog allows you to reflect on your experiences, share insights with other students across campuses and to possibly give advice and support to fellow students. Please also see http://printernship-reflections.blogspot.com.au/ for more reflections
Monday, October 8, 2012
The event: Communicare's Charity Golf Day
The main focus of my internship has been working on Communicare's Charity Golf Day. Unfortunately the event takes place just a few days after the final reports and blogs are due and though I am glad to see the semester is ending it is a bit of a shame that I will not be able to blog about the event itself. Instead this blog will be more about the work I have done in the lead up to the event and my expectations of it.
Just one week away from the event things are in full swing with everything ready to go we are now just waiting for the day. There is a full day of activities including pre-golf food and drinks as well as a putting competition, followed by the gold day and then a dinner.
This years attendance for the event is double on last years attendance so that is a great success and in its second year the golf day is hoping to raise a great deal more money than in its first year. The purpose of this day is to raise money for the building and development of the Communicare Academy - a fully integrated educational facility for at risk or disengaged youth (now there is a sentence I have written a few times over the last couple of months!).
Much of my time was spent sourcing sponsorship items for prizes and auction items for the dinner. This was to reduce the costs of running the event maximizing the amount of revenue from the event. I would have to say I was disappointed in the return we got for sponsorship items with a lot of businesses unwilling to give or saying that they have already used allocated their sponsorships for the year. We were however lucky enough to receive some sponsorship items for prizes and were able to get silent auctions on consignment which is not ideal but will mean there can still be an auction at the event.
I was lucky to be brought on to work on this event as I enjoy golf and have participated in golf days before so it was good to know I was working on something that I could have a proper contribution to. My extra fundraising idea I brought to the day was the addition of a novelty hole where participants are made to tee off with their opposite hand, and if the want to hit normally they have to pay a fee to hit with their own club. Even if people choose not to pay it will at least be funny to watch right handed players hitting left handed and vice versa.
I expect that the event will be a success and it will be good to see it all come together on the day. As this was the main focus of my placement it will be nice to have completed the main task of my internship.
Till Next Time
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1 comment:
Hi Martin,
It seems like you have had a great time organising Communicare's Charity Gold Day!
I am able to relate with you in the difficulty of finding sponsorship for particular events, especially in a not for profit organisation. It can be a difficult and time consuming job – sourcing sponsorship, but once you receive a wonderful donated item it seems as though all the hard work has paid off!
Your novelty hole idea is wonderful! I'm sure it will be an absolute hit on the day.
All the best with future!
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