From
the moment, I stepped into the office, the sound of me opening the door echoed
the whole office; which made everyone turned around and looked at me. Walking
into a new environment for an organisation is always daunting. However, any
fears I’ve had and thought about of what Anthony Robbins has said about fears,
I felt completely at ease as soon as I met Julian Amistad, the campaign manager.
Julian had me set up with a desk sitting along with him and other campaign
managers. Also, I had to set up new work e-mail along with my second Facebook
account in order for me to look after the Socialite Media’s clients.
The
first task Julian has asked me to do was to know and understand the different
clients that are partnering with Socialite Media. He mentioned to me that each
clients experience services from Socialite Media under one of the following
areas; social media advice, brand campaign management, training and education
or short tern campaign management, and crisis management.
One of
the client’s I had to learn was from a mining industry to Photography agency to
Car Sales Company to restaurants, accommodations, and job consulting; which I
felt exhausted, overwhelmed and challenging. Not only did I had to learn each
of the client’s backgrounds, but I also had to know who are their stakeholders,
who are their competitors, and opportunities that Socialite Media can provide
for their business strategy plan for each of the clients.
However,
I didn’t feel discourage and I told myself that it’s only the first week and it
does get better. Someone once told me that if you feel under pressure and
overwhelmed on the first week that you are on the verge of insomnia is a good
sign, because it means you are actually learning from the organisation and
learning what is like to be an employer’s shoes.
Lastly,
I had to find various content for different clients and as well for the
Socialite Media Facebook Page. One of the challenges I faced was tailoring
content specifically to the page’s target market, as well as finding content
that “likers” of the page responded well to and engaged with. Doing for one
client at a time it’s easy, but doing for three to four clients in two hours
max felt overwhelming in the beginning, but Julian has taught me that in by few
weeks or few months depend how quickly I will learn will get much easier.
To sum
it up, the first week was a challenging week; which made me grow and learn as a
person and learn the areas of what I can do to improve myself for Socialite
Media and what I can do for their clients.
Blog References:
- Diago Franco, E. (Photographer). (2013, January 29). My work Desk [Print Photo]. Retrieved from http://instagram.com/p/VJQq2NJmpD/
1 comment:
Having completed work experience in a consultancy in the past i totally understand how exhausting it can be to have to gain the level of knowledge needed on each and every client. With clients coming from so many different industries there certainly is a lot to know.
You are also correct in thinking it will get easier, you’ll find things you learnt about one type of client are easily transferred to another further down the track. For example the research you have performed understanding the mining industry in WA in order to help understand a mining clients position will not have to be fully repeated next time you have to look after another mining client.
Something that really helped me was filing and organising all the back ground research I had completed on various clients and industries so I could easily look at it again later on.
Good luck for the rest of your internship sounds like things are really going well for you
Amy Taylor
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