Wow, I can’t believe that I’ve finished my public relations
internship with St John of God Murdoch; it certainly hasn’t felt like three
months!
For my last blog post I would like to talk about what I have
learnt about public relations in health care, which believe me, has been more than
I could have imagined.
What makes public relations in health care so unique is that
the health care industry will always be in demand; you will always need health
care regardless of how society changes and it will constantly be growing at a
constant rate.
Combine a strong growth rate and increasing competition
between hospitals and you have an extremely fierce market where PR is (if it is
not already) becoming an important part of organizational long term strategy.
In fact many experts agree that the health care industry will be one of the
biggest growths within the PR sector.
Private health care specifically relies on a squeaky clean
image and strong ties with your local community and employees in order to
succeed, so if you are interested in pursuing a career in community relations
the health care sector might be an interesting place to start your journey.
For any PR 393 prospective students who are looking for a
challenge and interesting field, I suggest trying to find a placement within
the health care industry. You won’t be disappointed.
Farewell!
PRintern
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