Communicating in the field of PR

As my internship has dawned to a close, it has made me realise how important commutation skills are when working in Public Relations.

An excellent example of this i believe was my experience of interning while the International Super Series Hockey 9's tournament, as a part of my internship at Hockey WA. My main role was to deliver match sheets and match reports to various locations, as well as tracking down the relevant people to deliver this vital information to. I also updated a number of social media pages, with the hashtag #hockey9s

I soon enough figured out that if one person doesn't do their job properly, or doesn't pass on a piece of vital information to the relevant person, than things can go horribly wrong. And it goes without saying, while working at a major event, everything should run smoothly. The only major hiccup was on the first day, when unfortunately the Argentinian mens team were running late in handing in their match sheets. Because of the fact that the on-field announcers needed it, and the ABC commentary team also needed it, we all communicated with the right people, explaining we didnt have the match report, but as soon as we got it we would give it to them straight away.

Interning at the Hockey 9's tournament also gave me a very good look as to the planning that goes into a major event such as this. I was well aware of the fact that these events obviously don't come together overnight, however it is a huge task managing people, and making sure everyone is doing their jobs properly in order to avoid any major issues. Luckily, everyone worked very well together as a team, and the event came together seamlessly. It was a fantastic experience for myself on a personal note, and interesting to be involved in.