Event Site Publishing- Free ways to market your event!

Marketing events can be really hard and expensive. Obviously old techniques of print marketing like posters and flyers still work really well but with the associated cost of printing, designing and distributing (and distributing to the right places to reach your correct audience!) it can be really difficult, especially for smaller PR and Events budgets or for NGO's. A quick and simple way to avoid this/supplement/ replace is online event posting sites.

As part of my internship I had to list events that the consultancy were running for various clients. I was lucky enough to already have had lots of experience with these sites through my position as Vice-President and then President of The After Party, a social networking and film club at Curtin University. 

These sites are extremely easy to use. Some do have different features and work differently to one another but you will soon work it out. You will also fast develop a preference for which ones you like using the most depending on the amount of detail you can put in e.g. maps, graphics, long or short descriptions, social media links or ticketing.

Eventbrite would have to be my favourite site to use. This is because of it's custom-ability for layout, colours, font and images to match your event and whatever other design material you have. It also has the features for RSVP's and creating tickets for your guests to buy online. All you need to do is link your preferred bank account, set the different ticket types e.g. price, qty, qty to purchase at once etc. and you are able to have an online portal for your guests. There is a small charge and you only get the funds once the ticket sales close but overall it's worth it when looking at the costs associated with sites like Oztix. There is also a area to manage sales, generate door lists and see who has purchased tickets.


EventBrite
(https://www.eventbrite.com.au/)

My 24/7
(http://my247.com.au/)

Event Finda
(http://www.eventfinda.com.au/ )

Eventful 
(http://perth.eventful.com/)

Liveguide
(http://www.liveguide.com.au/)


Here is the example of one I did for my internship matching the event's themes and colours





Hope this helps in your event management endeavors as PR professionals!

Cass