Hi all,
I'm into week 3 now with the Guide Dogs and still loving it here! This week I have busily been brainstorming a number of events which is fun!
Firstly I am organising the farewell for a director of the Association, to be on Thursday afternoon! It's basically a small gathering of food and drinks, but we have decided to make it an American themed party so there has been a lot of research on American food and music and decorations! I'm definitely looking forward to Thursday afternoon, not only will it be a good afternoon, but I'll see all the work I've been doing come together and get to enjoy what I have done, actually seeing the results!
The next event is an Auction that is to be held at the Charity House for Association for the Blind. We have been working on a number of media releases to promote the event and not only are we hoping to gain attention from publications, but we are also targeting some online sites and radio shows. It is interesting to see the different angles you need to take when targeting the alternative media. For example a media release to the news papers involves a bit of creativity and grabbing the editors attention in some sort of quirky way so they will actually consider our story. This is quite fun where I am as we get to incorporate a lot of sound and touch gimmicks as we are the Association for the Blind! When looking at radio stations a different release is required as we are more looking at talk back stations, which require a spokes person to be available for interview live. I am currently working on the action sheet to prepare for the event!
The final event I have been looking at is the Variety Bash, as i mentioned in the last post. Not much more to report on this though, it looks like it will be a lot of fun when we get it going!
Week three is well underway and the placement is almost up, time flies!
Emma.
2 comments:
It seems like our companies are on the same boat Emma. It's interesting as you are exposed to event management, and so do I. Event management is not easy. I used to take it lightly. This is the time to reap the fruits of theory.
A lot is done as it involves identifying the target audience, planning the logistics and even coordinating the technical aspects, not forgetting research and evaluation.
All the best Emma
Boikanyo Neo Motekwane LUCT
Hi Emma,
It's excellent to hear you have been given the opportunity to get involved with different aspects within the public relations industry.
It is interesting how you need to take different angles to attract alternative media. I haven’t had the opportunity to work outside the guidelines at my work placement- being Government it's restrictive.
I think your placement compared to mine has allowed you to be more creative and hands on.
Good luck with the future,
Kind regards,
Stacey Tweddle
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