Hey Bloggers,
On the 14th of August, I began
my internship at the SportXchange project.
SportXchange was set up by the local
government and the West Australian Sporting Federation. Some of the aims include; helping out all the other sporting bodies in WA with gaining publicity, sponsorship, and providing them with volunteers etc. Our
organisation aims to help other sporting bodies as Netball Wa, Football
West, Basketballs WA, WACA etc.
So far, I have mainly been tasked at
looking at their content analysis.
This includes when I get into the office on
a Wednesday or Thursday morning, I open all the emails we have received,
and put up relevant stories on the website or on social media. Most of the posts I put up on twitter for
example, are posts aiming to help out other sporting bodies, including using
social media in a business, and general tips, at getting more publicity.
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| Some of the tweets I posted |
I am mainly looking forward to also
contributing to the WASF Sports Star of the Year. Every year, one West
Australian sportsman/sportswomen is chosen as the best in the state. I am looking forward to using my journalism
and public relations skills, to work on this event.
The main lessons I have learned so far is
speed and accuracy. As out website gets over 40 views a day, and we have over
170 twitter followers, it is important all the posts we send out are accurate
and relevant.
I have also started doing some blog posts. Today I did a blog on Twitter. As some of the sporting bodies have never used twitter and are not familiar with it, i wrote a blog on how it works e.g what a hashtag is etc. This may sound kind of basic to us, but to those who struggle with technology and don't understand how it can be helpful, its all new to them. They are yet to be posted, but we have already been told they will be helpful by Motorcycling WA.
I am looking forward to networking with others in the future, and the launch of the Sports Star of the Year award.
Cheers,
Francis Curro

1 comment:
Hi Francis,
Sounds like you're thoroughly enjoying your internship at SportXchange.
I definitely agree with you on the topic of speed and accuracy being crucial when it comes to social media. I can relate to this, as I also do a lot of social media managing at my internship. I also believe that transparency is key to effective social media networking. Have you come across any sticky situations on social media in your time at SportXchange?
I would love to hear how you come up with some of your inspiration or ideas for posts and blogs. This is something that challenges me everyday, especially as my internship is at a consultancy, therefore my topics and industry changes drastically from client to client.
I wish you the best of luck for the rest of your internship!
Rachel Chandler
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