The booth featured company brochures, information packs and sign up forms for potential new clients. The production and printing of the brochures and information packs was my main responsibility. I liaised with a Perth printing company to get the information printed in a timely and professional manner.
Once the planning and organisation of this event has been completed, it was my responsibility to brief the attendees (mostly sales representatives within Ezeatm) on the structure and expectations of them for the event. I did this alongside the company's Managing Director.
I attended the expo with three of the company's sales representatives. While they were approaching new customers and providing information to them I was coordinating the event behind the scenes. I was ensuring their were enough brochures available, making sure small events within the expo were being carried out on time and that booth was looking presentable at all times.
This experience required me to be highly organised, liaise with many people who I had never met before and form new professional relationships. This biggest challenge I faced throughout the process was that many people attending the event had already done so for many years. As it is an annual event most people new what to expect and new how to prevent things from going wrong. This was my first event so I was learning a lot as I was going. I found it important to seek advice from people with experience in events like this.
This event was a fantastic way to end my internship and allowed me to apply skills I had learned along the way.
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