I thought it would be good to summarise the last twenty days and give a overview of how my perspectives have changed. I am sure that this is one of the key aspects that this unit aims to achieve. Really giving us the opportunities to delve into real like scenarios, use our years of theory and see if we float or drown.
1) I thought PR was only for women. I guess my previous expectations are generally true. It is a profession whereby I think most females are attracted because of the creativity involved in the processes. I sometimes compare my work with theirs - and i'm completely baffled at the attention to detail and creativity..GENETICS? I hope so! After doing prac, it was clear that there are a small amount of males in the industry - though dominant in the journalists side of the court, it is still all connected at the end of the day. I learnt last yr that journalists are the key to the pr practitioners success and how true this is - when the angle is all about influencing the general public!
2) I guess my next generalisation about PR was that it was a job anyone could do. AGAIN, HOW WRONG I WAS. Such experience, talent, skills and abilities, theory and alike go into planning everything from a media release to a fundraising proposal. I guess its paid of going to Uni then!!
3) My last big generalisation was that its not something one can do as a profession simply because of the pay. After asking some questions about this, it seems the pay has gone up in the industry to around 45-55k.. I still feel that if I was to support a family in later life, this may not be sufficient. The only problem is: I really enjoy it now! money vs happiness... i think ill take the later!!
OVER AND OUT FOR THE SEMESTER!
3 comments:
HI!
After i read your blog, i must say that i too had those exact opinions and thoughts about the industry.
After my 20 days of internship, that had definitely changed a lot!
I hope you enjoyed your internship as much as I did. This blog of yours was really short and sweet.. :)
cheers,
Karmini
Just a thought about your comment about PR being just for woman. I have noticed how many seem to have this perception here in Australia, and I've also noticed that most PR practioners are female!
It is very interesting, as where I am from (Norway) PR is a heavily male dominated profession! I don't know if that is good or bad for me when going home, but it is interesting to see how differently the same profession turns out in terms of trends and demographics in two different countries!
Good luck with your rest of your internship!
Nina
the money generalisation, I think we all go through this, but it all depends on where you work. it can be in a consultancy or directly with a firm, when choosing the job these should be taken into consideration in order to get the most satisfaction out of it.
and just to let you know: MOney vs. happiness? i take the later too :)
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