An elaborately designed press kit is a compilation of thorough information on your client/company along with its complex information and photos relating the product or service that will be publicised. when a media kit is done properly with the most intricate amount of information it will give the media representatives an appealing presentation of the information they will need for a particular story or news article.
Press Kit check list:
- Backgrounders
- New Releases
- Brochure
- Photograph of company products
- Fact Sheet
- Previous achievements and Awards
- Quote sheet from pass and existing clients
This press kit will allow potential and existing clients to know better on the services and products Planet Borneo Tours & Travel Services can offer them.
Here are some photographs I used for the Press Kit, these photos were taken at a few of the many tour locations the company offers :
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| An old Iban man from Batang Ai |
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| Semenggoh Orang Utan Wildlife Centre |
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| The 'Rafflesia' worlds largest flower in Gunung Gading |
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| Proboscis monkey in Bako National Park
© Photos are owned by the company, all rights reserved
Mebang Bato
7E0A7786/15451460
Curtin Miri
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3 comments:
I like your photos for press kit, it was attractive and catchy, hope you enjoy your internship :)
Hi,
I haven't yet got to create a press kit but I have sent out some stories to media outlets as well as our blog. I still find it amazing how powerful the picture is. It is often the difference between an effective release and an ineffective one. I found I have spent a lot more time taking a and selecting photos than I though I would and have come to learn how important they are
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